New report highlights strong future demand globally for equity release
Written in line with our editorial policy.
The Global Equity Release Survey 2024/25 predicts that the worldwide market for equity release will grow from $17 billion a year today to $56 billion by 2035.
People aged 55 and over who are considering equity release may be reassured by a new global report forecasting strong long-term growth for the sector, despite recent economic pressures.
Published by the European Pensions and Property Asset Release Group (EPPARG) and EY, the data was gathered from 13 countries including the UK, Australia, the US and major European nations. The findings were shared at a recent London summit hosted by the UK’s Equity Release Council.
The report highlights that lifetime mortgages remain the most widely used equity release product globally. In most countries, equity release is available from age 55 or 60, and a mix of fixed and variable interest rates are offered.
Despite the positive outlook, the survey identifies lack of consumer awareness and understanding as the biggest barriers to future growth. Many homeowners still don’t fully understand how equity release works or how it could benefit them in later life.
The report calls for improved education for both consumers and professionals, to ensure the full potential of the market is realised.
David Burrowes, Chairman of the UK’s Equity Release Council and EPPARG Board Member, said:
“This survey resonates with the Council’s recently commissioned research by Fairer Finance about how housing wealth can bridge the later life funding gap. At the heart of the recommendations and survey is the need for greater customer awareness and increasing consumer confidence based on standards and innovation which support good consumer outcomes.”
The survey report is available at:
https://epparg.org/wp-content/uploads/2025/06/20242025-Global-Equity-Release-Survey.pdf
Source
Global equity release market forecast to more than double by 2035: IFA Magazine: Global equity release market on track to hit $56 billion by 2035. Accessed 24 June 2025.
